You are probably part of a dozen of these customer loyalty reward programs.
Anyone can do a customer loyalty rewards program
Grocery, Pharmacy, Gas Station, Lunch places, Coffee Shops...Credit card points, Hotel Points..and the most famous of them all: Air Miles.
So I went to one of my favorite teriyaki joints in Bellevue for lunch one day. Instead of having a punch card, they had this from FiveStars. A loyalty reward program tied into the their register system.
Got me thinking. Why cant all business do this? Larger companies provide rebates, trips, prizes, gifts, a catalog of product if you buy "x" amount of product.
I think more people should do this and reap the rewards of repeat customers. Now obviously some customers you have already. But in terms of choosing between the Curry or Pho place next door.
This restaurant will probably earn more of my business because I can get rewards.