What happens when you are surrounded by like businesses? Business goes up
Those who know me, know I read and learn from many sources
Ever hear from businesses that they are afraid of competition or always think there is too much competition, yet they are not delivering on double digit growth or their sales have maxed out.
Interesting read from the Puget Sound Business Journal...When Tom Douglas, our world famous chef and restauranteur who owns 14 amazing restaurants in the Seattle area...opened his second restaurant Etta's after the Dahlia Lounge, he figured a 20% drop in revenue. Funny thing happen. Revenue went up 25%. He believes in clustering. He has 11 restaurants in one cluster and another developing in South Lake Union. Each time he opened a restaurant, his other restaurants would do better. Reason? He made it a destination.
Ever wonder why car dealerships and banks are clustered together? Just think of a food court. You are more likely to go there and more frequently if the area is "a shopping" "an eating" or a "banking area" Dont like the service at one? Go next door. Business begets business. Traffic drives business.
As I said stated in a previous post, competition is like Cod Oil, it first makes you sick. They it makes you better.
Dont be afraid of competition. Be afraid when you no longer have the will to compete.